Abstract. Modern motherhood is structurally and meaningfully different from the experience of mothers of previous generations. The main driving forces behind the changes include both socio-political factors (transformation of gender roles, strengthening of women’s professional positions and understanding of parental care as a special form of social work) and technological […]
Keywords: digitalization
The article examines the process of formation of coaching as a modern direction of women’s professional activity, studies the motivation and expectations of women choosing this profession, and considers the prospects for the institutionalization of this type of professional activity. As an empirical basis for the study, the results of […]